Engineer by Profession. Educator by Passion.

Hi, I’m Muhammad Ashfaq—an electrical engineer, solar energy advocate, and the creator of Pakistan’s first solar platform comprising solar prices, reviews, and verified solar installers.

I’m on a mission to make solar simple, transparent, and accessible for every Pakistani homeowner.

My Journey in a Nutshell

In 2017, I graduated as an Electrical Engineer from UET Lahore. Soon after, I joined TopGrade.pk as a content developer, where I learned the art of breaking down complex topics into content people can actually understand—and trust.

Fast forward to 2020, I joined IESCO (Islamabad Electric Supply Company)—Pakistan’s #1 electric utility company. Over the next five years, I wasn’t just sitting at a desk. I was on the ground—inspecting solar systems, resolving public complaints, and understanding how electricity truly powers homes and lives.

That’s also when I saw the solar revolution in Pakistan take off. With the net-metering policy in full swing, Pakistanis began to explore solar—and I was right there, witnessing the shift.

I’ve Been on Both Sides of the Solar Industry

While working at IESCO, I inspected dozens of residential and commercial solar installations. I saw the confusion homeowners faced when deciding on systems, pricing, and installers.

I also saw how solar companies struggled to communicate their value, compete digitally, and build trust.

That’s what led me to create SolarWithAshfaq.com—the only website in Pakistan that:

  • Compares solar prices
  • Review local solar installers
  • Offers honest, actionable solar advice backed by real experience

Why Trust Me?

Because I’ve been there—inside the utility company, on rooftops with installers, and now behind the content you’re reading.

This isn’t a side hustle. It’s a purpose. I combine:

  • 5+ years of industry knowledge
  • SEO and digital marketing skills
  • A passion for empowering people through clear, honest writing

How I Can Help You

If you’re a homeowner, you’ll find:

  • Realistic solar prices in your city
  • Vetted solar companies in your city
  • Tips to avoid getting scammed
  • Easy-to-understand guides based on ground-level experience

If you’re a solar company, I can help you:

  • Stand out online with SEO-optimized content
  • Improve visibility through local SEO & blog strategy
  • Build trust and generate leads with content marketing

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